Building your content strategy.

Communicating Your Work’s Impact

At the end of the day, your work is about one thing: enriching people’s lives.

So, how has your practice healed communities, restored ecosystems, and contributed to occupants’ wellbeing?

Let’s answer these and similar questions, together.

Putting Your Design Into Words

Make the most of your design expertise and accomplishments with compelling narrative.

I work with you to take ownership of that narrative.

I partner with practice leaders and craft stories that are worth sending out into the world.

Connecting With Your Audience

A good media outreach strategy is worth a lot … but oftentimes, the best person to tell your design story is you.

A great content strategy connects you with clients, peers, and the design press.

It’s also a great recruitment tool!

Content strategy services

  • I collaborate with designers and project leads to identify how your firm’s work is advancing the profession.

  • This can include everything from short-form project narratives to marketing pamphlets and long-form case studies, always with a focus on solutions-driven design.

  • These can be monumental and burdensome tasks, and consequently, the quality of narrative often suffers. I’m here to bridge that gap and ensure your submissions are organized and well written.

  • Sometimes a picture isn’t worth a thousand words. When a certain project, development, or other initiative demands a more in-depth examination of its impacts, I’m here to roll up my sleeves.

  • My writing, your voice. I have collaborated with dozens of design leaders to write articles for trade magazines, draft submissions for speaking engagements, and conduct original research for industry white papers.

Areas of expertise

Sustainable & regenerative design

Climate tech & resiliency

Energy policy

Homebuilding & efficiency

Circularity & non-extractive manufacturing

Biophilic design